Being a sports fan is great. Being a loyal sports fan of a particular team or athlete may, or may not be so warm and fuzzy.

What if your team is chronically bad? Is it ever okay to jettison our loyalties, to move on to greener pastures?

When things are good, the world is a wonderful place; your boss loves your team spirit and itís not weird that you have a foam finger in your desk.

When things are bad, thereís a lot of judgment and blame for your foam finger.

Iíve thought about this a long time and Iíve come to a new realization. If our team is bad and continues to do things poorly as far as fielding a bad product, coach or management, isnít it our duty as a fans to let ownership know we donít appreciate the sports model they are presenting to the public?

Iím all for loyalty, I believe that I have more losing organizations that I continue to love than I know what to do with. At some point, if I continue to pour money into merchandise (foam fingers), tickets and time, donít I become a part of the problem?

Iím no longer a loyal fan. My loyalties to my team are only as deep as those who lead my team. If not, Iím a part of the problem.

Owners and management love creating winners, but I donít believe for a minute that making money isnít a large part of the equation also. When team owners and management fall into patterns of poor decision making or intentionally put a inferior product on the field, they shouldnít be guaranteed my loyalty or loyalty from any fan.

Times are tight and just because we love sports in America doesnít mean we are doormats. We have standards. As fans we must live up those standards in our daily lives and our teams should do the same.

Rooting for another team that wins doesnít mean Iím leaving my team. It means that as a sports fan, I expect a degree of success out of my team. Before I invest one more penny in my team, one more second of my time, I deserve a winning effort by those who are leaders of my beloved teams.

Sports owners and management, much like everyone else in life, do not deserve my blind following. They too need to earn my loyalties.